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Search results for “loyal guests”
Hotel marketers rethink the affluent market
03/02/2015
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5:45:53 PM
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The very definition of luxury has changed, luxury hotels are trying to find new ways to create experiences and maximize revenue.
China Lodging Group sharpens portfolio strategy, targets network expansion
01/04/2015
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2:56:49 PM
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ChinaTravelNews assesses how China Lodging Group is planning to strengthen its network as well as direct sales capability, which currently accounts for 90% of its bookings.
Test and see: how mobile at a global hotel powerhouse is boosting the bottom line
09/21/2014
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7:51:50 PM
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One thing we hear a lot of in the hospitality industry is that service and customer experience is where it begins and ends.
Opportunities and challenges for metasearch marketing with hotels
07/22/2014
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11:47:05 AM
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As hotels continue their efforts to keep up with latest and greatest in electronic distribution, the three hottest topics continue to be mobile, social media and metasearch.
Ditch the old loyalty program – steps to keep customers in a world of choice
06/10/2014
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10:47:26 AM
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Hotel loyalty programs should be consigned to the history books – your guest has moved on so too should your efforts to convince them to come back.
No Defense for the OTAs
10/11/2011
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9:56:47 AM
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No matter what numerical data is presented, it doesn't refute the simple fact that the OTAs are converting your customers into theirs.
Customer loyalty in the hotel industry, traveler survey findings
01/24/2013
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1:46:03 PM
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Just 8% of travelers surveyed in October by Deloitte say they're loyal to the same hotel brand. Only 14% say they're loyal to the same airline.
Sky high loyalty: New ways airlines and travel companies can soar
12/20/2012
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10:24:03 AM
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Frequent Flier Programs should be considered as just the beginning of a multifaceted airline loyalty experience, with newer initiatives needed to take flight.
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